THE MAIN STREET MODEL

The approach we take follows the “Main Street” model of economic development, developed by the National Trust for Historic Preservation. Now in place in more than 1,000 communities around the country, it’s geared especially toward historic downtown districts that hit upon hard times when shopping malls, big box stores, and chain restaurants came to dominate the dining and retail sectors.

WE OPERATE IN FOUR KEY AREAS:

  • BUSINESS DEVELOPMENT

    The Business Development Team works to bolster business activity downtown by strengthening existing businesses and attracting new businesses.

  • MARKET & PROMOTIONS DEVELOPMENT

    The Market & Promotions Development Team works to build Downtown’s customer base via marketing efforts, promotional campaigns, special events and other strategies. Key events in the Cambridge Main Street District include Taste of Cambridge, Mistletoe on Main and Second Saturdays.

  • STREETSCAPE DEVELOPMENT

    The Streetscape Development Team works to make downtown Cambridge a more beautiful, inviting, and environmentally sustainable place to spend time.

  • ORGANIZATIONAL DEVELOPMENT

    The Organizational Development Team works to bring in the financial resources and volunteer expertise that Cambridge Main Street needs to help our community achieve its goal of a fully revitalized downtown district.

MAIN ST AMERICA

Cambridge Main Street is proudly part of the Maryland Main Street Program. Main Street Maryland selects communities that have committed to succeed and help them improve the economy, appearance, and image of their traditional downtown business districts. To accomplish Main Street goals, the Department of Housing and Community Development (DHCD) has partnered with the National Trust for Historic Preservation’s National Main Street Center.

CLICK HERE TO LEARN MORE ABOUT THE MARYLAND MAIN STREET PROGRAM.

What area makes up the district recognized as Downtown Cambridge?  This map offers general guidelines, but to be certain whether your business falls inside our designated Main Street district, please reach out to  office@downtowncambridge.org for more information.